Brewing Up a Business
Adventures in Beer from the Founder of Dogfish Head Craft Brewery: 2nd Edition, Revised and Updated
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Narrated by:
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Kris Koscheski
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By:
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Sam Calagione
About this listen
Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery....
Starting with nothing more than a home-brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest-growing craft breweries.
In this newly updated second edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products.
- Updated to offer a more complete look at what it takes to keep a small business booming
- An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally
- Shows how to use social media to reach new customers and grow a business
For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms.
©2011 Sam Calagione (P)2012 Audible, Inc.What listeners say about Brewing Up a Business
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- MC
- 03-08-23
Useful for any business
I'm a home brewer and was attracted to this book for that reason but I'm also a solo app developer and found many of the points useful about business even though the 2 fields are totally different. it's not revolutionary but there are plenty of nuggets of you've never started a business before.
Brilliant listen.
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- Jonathan
- 28-11-22
brewery
interesting book on startingg up a small independant brewery and keeping it going in todays society
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- Russ
- 21-01-23
Great book for brewing and for business mindset.
This was a great book for business mindset for any wannabe small business owner and also has a good insight about brewing process and micropubs.
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- Benoît du Mesgnil d'Engente
- 20-10-22
A Professional Adventurer
This was a great experience, informative, fun, inspiring and the narration stellar. I don't drink, and yet, I'm glad I learned more about not only someone else's passion, but also, and perhaps more importantly, about the struggle of starting a business from scratch and the many rewards it brings. I couldn't help but thinking that anyone who doesn't want want to be a "cold and timid soul" will find hope and courage for any professional adventure they aim at by reading this book.
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