Golden Rules - Handling Objections cover art

Golden Rules - Handling Objections

 Preview
LIMITED TIME OFFER

3 months free
Try for £0.00
£8.99/mo thereafter. Renews automatically. Terms apply. Offer ends 31 July 2025 at 23:59 GMT.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for £8.99/mo after 3 months. Cancel monthly.

Golden Rules - Handling Objections

By: David Ryder
Narrated by: David Ryder
Try for £0.00

£8.99/mo after 3 months. Offer ends 31 July 2025 23:59 GMT. Cancel monthly.

Buy Now for £3.99

Buy Now for £3.99

Confirm Purchase
Pay using card ending in
Switch payment method
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.
Cancel

About this listen

 You need new customers. You've got your list of prospects. You are prepared to make the phone calls and press the flesh. But one problem keeps plaguing your mind.

How do you deal with the objections that will inevitably come up? How do you turn the prospect around? What do you say to someone who completely throws you with some obscure objection. And how do you know if they are serious or just blowing smoke in your face!?

In this book, David Ryder, who has 20 years' experience of field and telesales, exposes the key strategy to handling objections. This book will equip you with the tools you need not just to resolve objections, but to prevent them from even coming up in the first place. You'll keep the prospect on side and have them asking you what the next step is!

This book is part of the Golden Rules series breaking the whole sales process into easy bite-size chunks.

©2008 David Ryder (P)2008 Summersdale Publishers Ltd Marketing & Sales Sales & Selling Marketing
All stars
Most relevant  
An interesting and useful approach to the whole sales process. Objections are indeed a reflection of a poorly prepared or delivered pitch.

Handy little guide

Something went wrong. Please try again in a few minutes.
only one tip very repetitive and many things most people already know. very little news

only one tip very repetitive

Something went wrong. Please try again in a few minutes.