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The Agency: Build - Grow - Repeat
- How to Build a Remarkable Digital Agency Business that Wins and Keeps Clients
- Narrated by: Cory Rimes
- Length: 7 hrs and 37 mins
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The Agency: Build - Grow - Repeat
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Summary
If you’re running (or starting) an agency, the odds are against you. The market is saturated and it’s hard to gain the trust of new customers.
How do you build a truly remarkable agency business that wins and keeps clients?
In The Agency: Build - Grow - Repeat, you’ll discover proven and actionable strategies and tools to build a remarkable agency business that wins and keeps clients (and staff).
You’ll discover how to:
- Create a powerful mission that motivates your staff and customers
- Build powerful sales and pitching processes that win new business
- Form a compelling proposition that sets you apart from your competitors
- Find, train and motivate the best people for your agency
- Market your agency online and offline with tested strategies and channels
- Improve profitability
- Set powerful objectives and build road-maps that guide you and your team
- Create bullet-proof agreements and on-boarding procedures
- And much more
Author Luca Senatore, director at multi-award-winning digital agency Genie Goals, (also BJJ and former mixed martial arts athlete), went from speaking no English and being fired from a kitchen porter role to building and growing seven successful businesses, positively impacting thousands of people in the process. He’s a regularly-invited speaker at Google, a top-five-ranked international marketing expert, and a straight talker - in this book he leaves no secret unshared.
“Luca’s genuine and fearless drive for self-development, and for making a massive and positive impact on team members, clients, and community, is deeply inspiring.” (Alberto Frasarin, Country Head, Italy - Global Marketing Solutions B.U. - Google)
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What listeners say about The Agency: Build - Grow - Repeat
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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- Anonymous User
- 07-04-20
Fantastic read for all agency owners
Really good read. Luca Senatore puts you through his tips, strategies and emotional feelings of successfully running an agency. Highly recommend agency owners to take up this book, there are some golden wins in here as well as a view on long-term thinking.
Jay
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Overall5 out of 5 stars
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Story5 out of 5 stars
- James Stacey
- 04-07-19
A Biased Review...
I’ve listened to and read many business “how to” books, and often wondered how much they are a true representation of whats been accomplished, what’s needed and how to adapt to the challenges along the way... having a true insiders view of what’s been described and represented in this book I am astonished that there’s no rock that hasn’t been turned over, refreshingly shockingly transparent.
Providing the complete blueprint principles for startups and growing agencies looking to truly create something exceptional. Having the bonus materials on the website along with the bite size actionable steps for each section makes this the playbook of all playbooks.
It’s delivered in an engaging and entertaining manner with amusing short dialogues along the way from the authors own personal experiences which makes the journey of discovery even more enlightening.
Highly recommend!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Simon
- 22-11-19
Easy to listen and both insightful and fun
This audiobook is both entertaining and insightful. You get a bit of everything - from OKRs, to staff management, to growing a business from scratch with a few amusing stories from Luca's life along the way.
Highly recommend.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
- Tyler Roberts
- 30-12-19
A good alternative to Agencynomics
The best book I've read on the subject is Agencynomics, but for a more personable approach, or for those at the very beginning of starting an agency - this is a useful account.
Read by an enthusiastic narrator who gets carried away at times, but ultimately keeps the listener interested with an animated vocal delivery.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Maysoon
- 12-03-24
How uplifting this story is
Insights, helpful pointers and golden advices! This isn’t a self help and motivational guru book but a step by step guide to starting or improving your agency!
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- Agata
- 10-01-20
A practical guide for an agency owner
I'm using this book as a practical guide. It has so many helpful tips and does a great job at motivating you and keeping you in the right mindset. I'm already putting the tips into practice with great returns!
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1 person found this helpful
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Overall5 out of 5 stars
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- Marina
- 28-07-19
Inspirational, addictive and extremely practical book on how to run a business (not only an agency)
Written in a personal and direct style, this book goes straight to the point and keeps its promises by offering a complete and extremely practical guide to build, run and grow a marketing agency business.
That’s it? No.
You will be surprised, in every chapter, even in the most technical ones by the author’s ability to keep all these methodology as humans as possible, talking directly to your stomach and inner feelings.
The result is a more profound self awareness of what can empower you (as a person, entrepreneur or work person) in achieving your goals and objectives.
Full of practical examples, personal experiences and concrete tips and tricks, the book will guide you trough all you need to know to be successful in whatever you do, in a ethical and revolutionary way.
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- Amazon Customer
- 06-08-19
A must read for any Digital Agency Business
A must read for any Digital Agency Business and also for any business of any kind.
I must say that first I have bought the printed version of this book and now I have the audio one as well.
The book is so inspiring and full of practical advice for any business not only the digital agencies.
For me personally is the most practical guide to starting and growing a successful agency.
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Overall4 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- Lewisren
- 17-06-20
lack of detail but a good story none the less.
Mostly targeting beginner agencies / those a little less versed in agency practice but still a good read and a very likeable honest writer. Be great to upsell some 1 2 1 time with him as a mentor.
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- Tanya Stan
- 13-08-19
A great book
Must read for everyone starting or running an agency. Gave me a lot of food for thought. Lots of practical advice, guiding principles and actionable tips.
I needed that little bit of inspiration. And to see it's all possible even in this saturated marketplace.
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