The Domino’s Story cover art

The Domino’s Story

How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution

Preview

£0.00 for first 30 days

Try for £0.00
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£7.99/month after 30 days. Renews automatically. See here for eligibility.

The Domino’s Story

By: Marcia Layton Turner
Narrated by: James Fuertes
Try for £0.00

£7.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £7.99

Buy Now for £7.99

Confirm Purchase
Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.
Cancel

About this listen

Imagine if you were there, taking notes, as a small pizza joint became one of the most successful restaurants in the world. The Domino’s Story will help you understand and adopt the competitive strategies, workplace culture, and business practices that made the iconic pizza chain the innovative restaurant and e-commerce leader it is today.

As one of the most technologically advanced fast-food chains in the market, Domino's has cemented their reputation for innovation, paved in industry-leading profits. In February 2018, according to Ad Age, Domino's unseated Pizza Hut to become the largest pizza seller worldwide in terms of sales.

Rather than just tampering with a recipe that was working, they decided to think outside of the pizza box by creating digital tools that emphasized convenience and put the customer first. For the first time, the adaptable strategies behind the rise and dominance of Domino's are outlined in this book.

Through the story of Domino's, you’ll learn:

  • How to create meaningful innovation without changing the core of the product that people already love.
  • How to recognize and take advantage of unique opportunities to alleviate your customers’ pain points.
  • How to grow a company by taking a holistic approach to the business.
  • And, the importance of delivering a quality experience that will keep customers calling for more.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Marcia Layton Turner (P)2020 Thomas Nelson
Forecasting & Strategic Planning Organisational Behavior Workplace Culture Business Customer Service Innovation
activate_Holiday_promo_in_buybox_DT_T2

Listeners also enjoyed...

The NBA Story cover art
Delivering the Digital Restaurant cover art
The Subscription Boom cover art
Grinding It Out cover art
The Burger King cover art
Overpromise and Overdeliver, Revised Edition cover art
Moonshot! cover art
Treasure Hunt cover art
Resurrecting Retail cover art
The Ways to New cover art
The Customer-Funded Business cover art
From Incremental to Exponential cover art
Xiaomi cover art
The Next Supper cover art
Thinking in Bets cover art
Differentiate or Die cover art

What listeners say about The Domino’s Story

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    5
  • 4 Stars
    2
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    5
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    5
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Full of Lessons

Absolutly brilliant. Packed ful of sage business advice for anybody looking to franchise. Very well read too

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!