The Next Evolution of Marketing
Connect with Your Customers by Marketing with Meaning
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to wishlist failed.
Please try again later
Remove from wishlist failed.
Please try again later
Adding to library failed
Please try again
Follow podcast failed
Unfollow podcast failed
LIMITED TIME OFFER
3 months free
£8.99/mo thereafter. Renews automatically. Terms apply. Offer ends 31 July 2025 at 23:59 GMT.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for £8.99/mo after 3 months. Cancel monthly.
The Next Evolution of Marketing
Narrated by:
Bruce Reizen
Buy Now for £21.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.
-
Narrated by:
-
Bruce Reizen
-
By:
-
Bob Gilbreath
About this listen
Marketing guru Bob Gilbreath explains how to use his technique to inspire customers to truly engage with the marketing message, uncover a spectrum of unmet customer desires, and build a campaign designed to fulfill customers' needs and move more product than ever.©2009 Bob Gilbreath (P)2009 Brilliance Audio, Inc.
Listeners also enjoyed...
Critic reviews
"Ten years after Permission Marketing, The Next Evolution of Marketing takes the idea to a new level. Must reading for anyone who buys a lot of advertising." (Seth Godin, author, Tribes)
"Tell and sell was never authentic. Smart companies have watched their products soar by adopting a more meaningful approach, but no one has named the new model, codified it, or provided any guidelines for implementing it. Until now, right here in this book, where Bob Gilbreath does all three." (Pete Blackshaw, EVP, Digital Strategic Services, Nielson Online)
"Tell and sell was never authentic. Smart companies have watched their products soar by adopting a more meaningful approach, but no one has named the new model, codified it, or provided any guidelines for implementing it. Until now, right here in this book, where Bob Gilbreath does all three." (Pete Blackshaw, EVP, Digital Strategic Services, Nielson Online)
No reviews yet