Petal to the Metal: Flower Export Logistics
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Petal to the Metal: Flower Export Logistics
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About this listen
The provided text is an excerpt from a podcast titled 'Petal to the Metal,' which humorously but informatively explores the complexities of the international flower export business. The host, Coshoom, highlights the critical importance of speed and logistics, emphasising the tight 48-hour window for delivery before flowers perish. The episode also touches upon challenges such as temperature control, customs delays, and fierce global competition among flower-exporting nations. Ultimately, it portrays the industry as a high-stakes, demanding field requiring smart cold chains and international partnerships, despite its beautiful product.
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