
Simple storytelling tips
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About this listen
00:00 - Introduction
01:16 - Simple storytelling tips
06:23 - How to come up with blog post topics
12:57 - How can you use market research to know your customers
17:20 - How often should you change the words on your website
19:31 - What common marketing practices are no longer working
22:10 - What would you consider when writing a website for a coach or trainer
27:01 - A/B testing: Big changes or small changes?
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