Social Media Marketing for Small Businesses - Small business marketing, Social media marketing, Social media strategy cover art

Social Media Marketing for Small Businesses - Small business marketing, Social media marketing, Social media strategy

Social Media Marketing for Small Businesses - Small business marketing, Social media marketing, Social media strategy

By: Cheyanne Cleyman
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About this listen

 Are you posting every day but hearing crickets? Wondering how your competitors are booking clients while you’re stuck refreshing your likes? Feeling like social media is a giant, time-sucking black hole? Hi, I’m Cheyanne Cleyman, and NO! You’re not crazy—social media can feel like a full-time job. But what if you could actually get clients without being glued to your phone 24/7? Welcome to Social Media Marketing for Small Businesses! The podcast for entrepreneurs, service providers, and small business owners who want real results from social media—without wasting time on strategies that don’t work. As co-founder of Cleyman Social Media, trust me—I get it. Once upon a time, I thought social media success meant posting daily, throwing out hashtags like confetti, and waiting for magic to happen. Spoiler alert: it didn’t. Instead, I discovered that engagement—not just content—is what actually moves the needle. Now, my agency helps business owners like you turn their social media into a lead-generating, client-attracting, money-making machine—without you having to lift a finger. In each bite-sized episode (under 10 minutes!), you’ll get no-fluff, straight-to-the-point strategies to actually grow your business online, the secret to turning followers into paying clients (hint: it’s NOT just posting) simple, repeatable engagement tactics that take minutes, not hours and the latest social media trends, decoded for small businesses. I won’t promise you viral posts or overnight success (because ew—we don’t do gimmicks here). But if you want to finally see real ROI from social media, this podcast is for you. More engagement. More clients. More sales. Less stress. So grab your coffee (or wine—no judgment), hit subscribe, and let’s turn your social media into a client-magnet—without the stress, the guesswork, or the burnout. Let’s do this! Xo, Cheyanne IG: @CleymanSocial.Media @CheyanneCleymanCopyright 2024 All rights reserved. Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • How To Use Facebook Groups for Powerful Lead Generation and Community Building with Sarah Beisel

    How To Use Facebook Groups for Powerful Lead Generation and Community Building with Sarah Beisel
    Jun 18 2025

    Struggling to get real results from your Facebook group?

    You're not alone. I used to wonder if Facebook groups were even worth the effort. But then I discovered a smarter way to use them, and everything changed.

    In this episode, I’m joined by Sarah Beisel, Facebook group strategist, coach, and host of the Profitable Facebook Groups podcast. Sarah helps Christian entrepreneurs turn their groups into lead-generating communities with heart, clarity, and simplicity. After starting in copywriting, she leaned into group coaching during the pandemic and has since become a go-to expert in sustainable group growth and engagement.

    Sarah shares how she turned a quiet group into a powerful tool for connection, visibility, and real business growth. If you're tired of guessing how to boost audience engagement, this is for you. You’ll also hear from her how to turn passive group members into paying clients and how Facebook lead generation actually works inside a focused, active online community.

    This episode is packed with the mindset shifts and strategies I wish I knew sooner. I’m not talking about chasing trends or hacks. I’m talking about simple, proven steps that work for christian entrepreneurs, coaches, service providers, and small business owners like you.

    You'll learn how to build organic reach while creating a virtual community that feels real and connected. I’ll walk you through what actually matters when it comes to facebook group marketing, especially if you're serious about small business marketing and long-term authority building.

    Forget the overwhelm. Let’s simplify your social media strategy and help you lead with intention. You don’t need fancy graphics or a massive ad budget. You need clarity, consistency, and a focus on authentic marketing.

    If you’ve ever felt unsure about facebook content strategy or how to use an online workshop to build trust, don’t miss this one.

    Tune in now. Your group has more potential than you think.

    With all my support,

    Chey

    Join Sarah’s Facebook Community! https://sarahbeisel.com/community

    5 Quiet Reasons Your Content Isn’t Converting

    Discover why your content isn’t leading to clients—and what to do instead to build trust, start real conversations, and generate qualified leads.

    https://kuleanaconnect.myflodesk.com/5reasons

    Book a FREE connection call with us today here:

    https://calendly.com/aloha-kuleanaconnect/30min

    Follow me for more social media tips:

    • Instagram: https://www.instagram.com/kuleanaconnect
    • https://www.instagram.com/theenergizedmompreneur
    • Facebook: https://www.facebook.com/cheyannecleyman/

    Have a question or want to chat?

    Contact me here: aloha@kuleanaconnect.com

    www.kuleanaconnect.com

    Subscribe & Review
    Show More Show Less
    29 mins
  • High Ticket Offers Not Selling? Fix Your Content Strategy and Build Real Client Connection

    High Ticket Offers Not Selling? Fix Your Content Strategy and Build Real Client Connection
    Jun 11 2025

    Selling a high ticket service?

    In this episode, I’m breaking down why traditional content marketing doesn’t always work for high ticket offers, and what to do instead to create content that converts.

    We’ll talk about why trust building is non-negotiable for high ticket services, the three types of posts that create real client connections and drive content that converts, and how to shift from shouting into the void to a soul-centered engagement strategy. I’ll also share what I learned from helping a grief coach land clients, without changing her offer, and why relationship marketing is the secret weapon for sustainable lead generation.

    If you're a coach, consultant, or creative with a high ticket service, this episode is your permission slip to stop chasing trends and start building real relationships.

    So grab a cozy drink, open that notes app, and let’s turn your content into conversations that convert.

    With all my support,

    Chey

    5 Quiet Reasons Your Content Isn’t Converting

    Discover why your content isn’t leading to clients—and what to do instead to build trust, start real conversations, and generate qualified leads.

    https://kuleanaconnect.myflodesk.com/5reasons

    Book a FREE connection call with us today here:

    https://calendly.com/aloha-kuleanaconnect/30min

    Follow me for more social media tips:

    • Instagram: https://www.instagram.com/kuleanaconnect
    • https://www.instagram.com/theenergizedmompreneur
    • Facebook: https://www.facebook.com/cheyannecleyman/

    Have a question or want to chat?

    Contact me here: aloha@kuleanaconnect.com

    www.kuleanaconnect.com

    Subscribe & Review

    Love this episode?

    Don’t forget to hit subscribe and leave a review on Apple Podcasts! Your feedback helps us reach more small business owners who need these tips
    Show More Show Less
    14 mins
  • Why Social Media Engagement Alone Isn’t Leading To Sales (And How To Fix It With This Trust Building and Nurturing Leads Strategy)

    Why Social Media Engagement Alone Isn’t Leading To Sales (And How To Fix It With This Trust Building and Nurturing Leads Strategy)
    Jun 4 2025

    Are you posting consistently, getting solid views on your content, and showing up like you mean business but your DMs are still quiet? Are you doing everything you were told would work, yet the results just aren’t showing up?

    In this episode, I’m setting the record straight on the belief that more views automatically lead to more clients. It’s not about going viral, it’s about being valuable. We’ll unpack the missing piece most business owners overlook: real social media engagement and relationship marketing that actually converts.

    You’ll learn why your content might be getting views but not conversions and exactly how to fix it. I’ll share the most overlooked engagement strategy that builds trust and drives sales, plus how to shift from just being visible to creating real client connection. You’ll also get a simple weekly challenge to boost business engagement, start nurturing leads, and build meaningful online relationships that fuel real small business growth.

    If you're done yelling into the void and ready to build a business rooted in trust building and true connection, this one’s for you.

    Hit play now and let’s turn your content into connection and your followers into clients.

    With all my support,

    Chey

    5 Quiet Reasons Your Content Isn’t Converting

    Discover why your content isn’t leading to clients—and what to do instead to build trust, start real conversations, and generate qualified leads.

    https://kuleanaconnect.myflodesk.com/5reasons

    Book a FREE connection call with us today here:

    https://calendly.com/aloha-kuleanaconnect/30min

    Follow me for more social media tips:

    • Instagram: https://www.instagram.com/kuleanaconnect
    • https://www.instagram.com/theenergizedmompreneur
    • Facebook: https://www.facebook.com/cheyannecleyman/

    Have a question or want to chat?

    Contact me here: Aloha@kuleanaconnect.com

    www.kuleanaconnect.com

    Subscribe & Review

    Love this episode?

    Don’t forget to hit subscribe and leave a review on Apple Podcasts! Your feedback helps us reach more small business owners who need these tips
    Show More Show Less
    13 mins
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