Welcome back Product Bosses In this heartfelt coaching session, I work with Meyla Ruwin—creative entrepreneur and founder of Beksan Designs—to dive into a different kind of strategy: one that starts with her ideal life. After experiencing profound personal loss, including the passing of her sister and co-founder, Meyla is now reimagining what success means to her. Her dream? A life filled with family connection, travel, self-care, and the kind of freedom that lets her play tennis in the morning and dream big in the afternoon.

But even with a thriving business and years of coaching under her belt, Meyla admits she’s still juggling distractions, struggling with time management, and figuring out how to truly embody her next-level self without doing more. Sound familiar? This episode isn’t about spreadsheets or sales tactics. It’s about creating alignment, collapsing time, and shifting from “doing” to “being.”

So if you’ve ever felt like you’re running toward your dream life but haven’t quite stepped into it yet—this one’s for you. Get ready to reflect, journal, and rethink how you’re spending your most valuable currency: your energy.

Key Takeaways from this episode:

• Your business should support your life—not the other way around.
• Energy is your most valuable asset.
• You don’t need to do more to grow—clarity and focus are the real game changers.

Resources:

• Learn more about Beksan Designs and show Meyla some love!
• Follow Meyla and her product-based business on Instagram by clicking here.
• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

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Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Welcome back Product Bosses—and wow, this is a big one! We’ve officially hit 700 episodes, and I’m still pinching myself. In this episode, I’m taking you behind the scenes of how we got here, from the early, messy days of starting the show to the evolution of leading the business now solo. I’ll reflect on what I’ve learned, what’s changed, and the deep gratitude I feel for each of you who has listened, supported, and grown alongside me.

This episode is a celebration—but also a masterclass in what it really takes to build a sustainable, resilient product-based business. I share some of the biggest truths that have stood the test of time: why bestsellers beat out more products, how diversified sales channels are key, and why profitability matters more than popularity. Plus, I’m giving you 7 of the most powerful mindset shifts I’ve picked up over the past 700 episodes—because I want you to keep moving forward, no matter where you are on your journey.

Whether you’ve been with us from episode one or just found your way here, thank you. This episode is packed with truth bombs, inspiration, and that nudge you might need to take your next bold step. Let’s celebrate 700—and dream even bigger for what’s next.

Resources:

• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Welcome back, product bosses! I Today I’m re-airing a crowd favorite coaching session with Breanne of Texas Cork Company, who is business partners with her mom, and sells a variety of cork-made products and accessories! If you’ve been struggling with figuring out how to increase your sales and get more people to discover your business, that’s exactly what we’re going to be discussing!

Breanne and her mom have been getting most of their sales from in-person events, but they don’t have the space to grow further with always showing up in-person which is why they are wondering how they can get more people to discover their business without adding more events to their plate!

Together, we dive deep into nailing your niche and ideal customer, two of the core foundational steps, why you NEED to know your best path to profit, and why sometimes hiring is the next best step, if you need to get some of your time back!

Tune in as we discuss how Breanne can make some changes in her business, if she wants to keep growing to reach that next level.

Resources:

• Learn more about Breanne’s product at Texas Cork Company
• Follow Breanne’s business journey on Instagram
• Access your FREE Delegation Worksheet to feel more organized, find an easier way to delegate, and get back your precious time to spend more time doing what you love! My FREE Delegation Worksheet is the perfect way to buy back your time.
• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Hey there, Product Bosses! Have you ever looked at your pricing and thought, “There’s no way I can make money like this”? You’re not alone—and the truth is, most product-based business owners aren’t priced to scale. Whether you're selling on Etsy, Amazon, in-person markets, or your own website, if your pricing doesn’t support growth, it’s going to feel like you’re constantly spinning your wheels.

In this episode, I’m breaking down the common pricing mistakes that are keeping you from profit. We’ll cover why setting your prices based on “what feels fair” or what your competitors charge is a recipe for burnout. I also share the exact formula I teach inside my programs that works across all sales channels—from wholesale to direct-to-consumer—and how you can start applying it today.

If you’re tired of feeling like your business is running you, this episode will show you how to take control of your pricing, boost your margins, and finally build a business that grows with you—not against you.

Key Takeaways:

This episode is your roadmap to:

• Understanding the real reason your pricing isn’t working—and how to fix it.
• Using a proven pricing formula that allows you to grow across multiple platforms.
• Building margins that support ads, discounts, and sustainable profit.

Resources:

• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Overwhelmed by your never-ending to-do list? You’re not alone. In this episode, I coach Sandy Palisch, the founder of Simply Organic Soap, on what it really looks like to delegate inside a product-based business—and how to start letting go without losing control. Whether you’re still a solo-preneur or you’ve got a small team, learning how to shift from “doer” to “leader” is the key to growing your business without burning out.

Sandy has been doing it all herself—making every product, answering every customer, and juggling every task. But as her business grows, it’s clear that something has to change. I walk her through the mindset, systems, and baby steps she can take to confidently delegate and protect her time. If you’ve ever said, “It’s just easier if I do it myself,” this episode is going to challenge you—in the best way.

Tune in to learn how to streamline your daily work, step into the CEO role, and make space for growth in your business.

Key Takeaways from this episode:

How to Delegate Like a CEO

• Doing Everything Yourself Isn’t Sustainable
• Time Tracking Reveals Your Biggest Time Drains
• Start Delegating by Offloading Tasks You Don't Need to Touch
• Hiring Doesn’t Have to Be Full-Time or Expensive
• Create simple SOPs (Standard Operating Procedures)

Resources:

• Learn more about Simply Organic Soap
• Follow Sandy and Simply Organic Soap on Instagram by clicking here.
• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp!
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Hey hey, Product Bosses! Are you standing on the edge of something big? That buzzing fear in your gut might not be a red flag… it might be the sign you’re about to step into your next level. In this episode, I’m getting personal and sharing what it really feels like to walk through fear in business. Whether you’re about to raise your prices, finally launch your product, or take a bold step forward, I want you to hear this: fear isn’t failure—it’s transformation in motion.

I’ve been there myself—questioning whether I could really charge more for a program I poured my heart into, wondering if people would see my worth. But leaning into that discomfort helped me grow into the role I was meant to play—as a leader, a coach, and the visionary behind The Product Boss. I’ve learned that fear shows up right before the breakthrough.

So if you’re in that in-between space right now—if your heart is pounding and your doubts are loud—I want you to know: you’re not alone. You’re close. Let this episode be the push you need to keep going. I believe in you.

Resources:

• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Welcome back, Product Bosses! In this episode, I coach the amazing Sherinata, founder of Karelia Creations, a brand that makes stunning Shungite jewelry and EMF protection products. She’s built a solid Amazon presence—but recently took a massive hit when her best-selling product was knocked off by her former manufacturer. Yep, it’s as bad as it sounds.

We dive deep into what to do when you're copied and how to stay focused when your business gets shaken. I help Sherinata get clarity by revisiting her best sellers, identifying her true ideal customer, and refining her product positioning to stand out stronger than ever. This is about more than recovery—it’s about reinvention.

If you’re facing a business roadblock—or fearing you might one day—this episode will give you the confidence and tools to keep going. Because when your brand is clear and strong, no knockoff can take your place. Let’s dig in.

Resources:

• Learn more about Karelia Creations https://kareliacreations.com/.
• Follow Sherinata and Karelia Creations on Instagram by clicking here.
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Hey hey, Product Bosses! Let’s talk about something that so many product-based business owners feel but don’t always admit: the fear that selling is somehow sleazy. Maybe you’ve hesitated to send that email, post on social, or make the offer because you didn’t want to come off pushy. I’ve been there—and I’ve heard it over and over again from our students. But here’s the truth I want you to take in today: selling isn’t manipulation, it’s service.

In this episode, I walk you through how to shift from shame to service by seeing selling not as something you do to someone, but for them. When you truly understand your customer’s needs, when your product solves a problem or fulfills a desire, not sharing it becomes the real disservice. You’ll hear me share real examples, practical mindset shifts, and how to align your brand and message so your product speaks directly to your ideal customer’s heart.

If you’re ready to stop hiding and start selling with purpose, this episode will speak right to your soul. Let’s build that bridge between your customer and your product—because the solution they need might be the one you’re afraid to offer. And if you want to go even deeper, doors are open to Standout Society! I’d love to welcome you in.

Resources:

• Join me inside Standout Society and get the clarity your business deserves.
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!