• Unlocking Media Success: Book Promotion Strategies with Marissa Eigenbrood

  • Oct 22 2024
  • Length: 46 mins
  • Podcast

Unlocking Media Success: Book Promotion Strategies with Marissa Eigenbrood

  • Summary

  • In this episode of The Bestseller Podcast, we sit down with Marissa Eigenbrood, Vice President of Smith Publicity, one of the most prolific book marketing agencies in the industry. With decades of experience promoting books across every genre, Marissa and her team have helped authors secure coverage with top media outlets across the U.S. and Canada.

    Marissa shares invaluable insights into why authors must pursue podcasts, PR, and news outlets to share their stories and build a platform. Whether you're a first-time self-published author or a seasoned New York Times bestseller, getting media attention is key to expanding your reach and getting your book into the hands of readers.

    We discuss how to navigate the ever-evolving media landscape, the importance of consistent messaging, and how strategic publicity campaigns can be a game-changer for your book's success. If you're looking to get the word out about your book and make an impact, you won't want to miss Marissa's expert advice.

    Topics Covered:

    • The importance of media coverage for authors at all levels
    • Why podcasts, PR, and news outlets should be key components of your book promotion strategy
    • Tips on crafting your message and media pitch
    • Success stories from Smith Publicity's expansive portfolio
    • How to leverage different types of media to build long-term author visibility

    Tune in for practical advice and expert tips on how to get your book the media attention it deserves!

    Smith Publicity: https://www.smithpublicity.com/

    LinkedIn: https://www.linkedin.com/in/meigenbrood/

    Streamline: www.writemybooks.com

    YouTube: https://www.youtube.com/@streamlinebooks

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