In this episode, I sit down with Tom Briggs, designer, creative director, and one of the minds behind some of the most impactful work in cycling, music, and identity design.

We talk about how punk and DIY ethics shaped his creative foundation, how he approaches big design challenges, and why doing good work leads to more good work.

Tom shares lessons from designing for Specialized, building a student loan documentary, rebranding Moog, and working with people who deeply care about the outcome. We also dive into creative burnout, finding your path, and learning how to work from a place of alignment, not ego.

If you’re into design, culture, or just trying to build something that feels true to you, this conversation hits.

Guest Links

Website → https://tombriggsdesign.com/

Instagram → @tombriggs

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

In this episode, I sit down with Ron Lewis, a musician, rider, and route builder, to talk about the creative process, burnout, music, and the quiet lessons that come from spending time outside.

Ron shares how he approaches life like a trail: one turn at a time, guided by feeling and intuition. We dive into how storytelling shows up in his design work, the role music plays in shaping perspective, and what it means to move through life slowly, with intention.

We also talk about the tension between passion and burnout, learning to trust your pace, and why sometimes the best thing you can do is just show up.

Whether you’re a cyclist, a creative, or somewhere in between, this episode is a reminder that the long road often leads to the good stuff.

Guest Links

https://www.omtm.cc/

https://www.instagram.com/healthybounce/

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

In this episode of outside is Magic, I talk with creative director Anya Miller about her path from architecture to brand storytelling and how sometimes the most honest career moves start with asking yourself what actually feels good to make.

We dig into how Anya found clarity by mapping the parts of her work that lit her up (and the ones that drained her), how she made the leap into brand strategy, and how she’s built thoughtful campaigns for brands like Mountain Hardwear. She shares lessons on creative leadership, bringing heart into every project, and why her motto lately is “more than nothing.”

Guest Links

https://www.mindfulcreative.com/

https://www.instagram.com/anya_miller/

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

Gabriel Amadeus Tiller builds things that matter—trails, systems, communities. We talk about slow creative work, staying grounded, and building with care. From the Oregon Timber Trail to burnout, bikepacking, and mapping with meaning, this one’s packed with insight.

Guest Links

https://orogenesiscollective.org/
https://www.instagram.com/gabrielamadeus/

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

In this episode of outside Is Magic, I talk with painter and craftsman Lucas Strain, founder of Sparkle Factory and lead painter at Allied Cycle Works.

We dive into his journey from a rough childhood to becoming one of the most respected custom bike painters in the country. Lucas shares how mentorship shaped his path, how nature informs his color choices, and why he sees himself more as a craftsman than just a painter. We also discuss creative blocks, balancing discipline with design, and what it means to build something that feels honest, human, and enduring.

It’s a conversation about resilience, creativity, and doing what you love, even when it’s hard.

Guest Links

Sparkle Factory Paint

@lucas_strain

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.

In the first episode of outside is Magic, I sit down with Portland-based frame builder Ira Ryan—founder of Ira Ryan Cycles. We talk about what it means to build something with your hands, the balance between creativity and responsibility, and the lifelong process of becoming a good human.

Ira opens up about his journey from bike messenger to master craftsman, how he stays inspired, and why living on a human scale still matters. It’s honest, reflective, and full of perspective from someone who’s spent the last 20 years shaping bikes—and life—with intention.

Guest Links

Ira Ryan Cycles
https://www.iraryancycles.com

Instagram
@iraryancycles

outside is Magic is hosted by Christopher San Agustin.
Produced by Broken and Coastal.
Follow us on Instagram @brokenandcoastal
Help spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.