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Let My People Go Surfing

The Education of a Reluctant Businessman - Including 10 More Years of Business Unusual

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Let My People Go Surfing

By: Yvon Chouinard, Naomi Klein
Narrated by: Christopher Grove, Yvon Chouinard
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About this listen

In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life - a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

With a preface to the second edition, introduction, and epilogue read by the author.

©2016 Yvon Chouinard (P)2016 Penguin Audio
Business Business Development & Entrepreneurship Entrepreneurship Leadership Management & Leadership Professionals & Academics Sports Inspiring Heartfelt Thought-Provoking Sustainability Management Pollution

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All stars
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Great book. loved the environment section. I would prefer to read the paper book though.

Buy the book

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I’ve been a Patagonia Pro for 20 years and their message, their causes and their methods hold so much value and truth. The book is an inspiration and speaks of so much that should be taken note of, should be actioned and instilled in our daily lives.
Read it and take action to save the planet you live on, not for your sake, but for the future generations, for our children.

Inspirational

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An inspirational manifesto for change in the way CEOs, investors, companies, and most importantly, people conduct themselves.

An advocate for a simpler, healthier and more sustainable way of doing things

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Very interesting, informative and eye opening. Quite depressing at the same time. I, similarly to the author, feel rather pessimistic about the future of humanity. Which is another reason I feel everyone should listen to this book. Highly recommended!

Everyone should listen to this book...

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Informative book we all need to move towards choosing sustainable options so future generations can enjoy this planet as much as we do.

Book for the ages

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As a climber and Business Studies teacher I should have known about Yvon C and Patagonia, but I didn't! Interesting read on the steps they have taken to try to be a more sustainable business.

An interesting read

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if only other corporate leaders would read this book and follow its examples there might be some small hope for human society as we know it to continue for a bit longer. As it is, Yvon Chouinard is intelligent, open minded and rare.

The story of a sustainable business

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Exceptionally well presented philosophies and methods used throughout Patagonias history. Highly applicable in all industries.

Should be mandatory reading for businesses/entrepreneurs

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The environmental crisis is real and terrifying, and this book does an excellent job of explaining where we are and how we got here. it also explains real, tangible ways we, and more to the point, businesses, can change behaviour to set us on the path to a more sustainable way of life. Essential listening for anyone who cares.

Inspiring

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Inspirational and educational. Now to turn some of this wisdom into actions and make the world a better place.

Bravo! 5 stars

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