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What's Your Problem

To Solve Your Toughest Problems, Change the Problems You Solve

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What's Your Problem

By: Thomas Wedell-Wedellsborg
Narrated by: Daniel Henning
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About this listen

Are you solving the right problems?

Have you or your colleagues ever worked hard on something, only to find out you were focusing on the wrong problem entirely? Most people have. In a survey, 85 percent of companies said they often struggle to solve the right problems.

The consequences are severe: Leaders fight the wrong strategic battles. Teams spend their energy on low-impact work. Startups build products that nobody wants. Organizations implement “solutions” that somehow make things worse, not better. Everywhere you look, the waste is staggering.

As Peter Drucker pointed out, there’s nothing more dangerous than the right answer to the wrong question.

There is a way to do better.

The key is reframing, a crucial, underutilized skill that you can master with the help of this book. Using real-world stories and unforgettable examples like “the slow elevator problem,” author Thomas Wedell-Wedellsborg offers a simple, three-step method - Frame, Reframe, Move Forward - that anyone can use to start solving the right problems.

Reframing is not difficult to learn. It can be used on everyday challenges and on the biggest, trickiest problems you face.

In this visually engaging, deeply researched book, you’ll learn from leaders at large companies, from entrepreneurs, consultants, nonprofit leaders, and many other breakthrough thinkers. It’s time for everyone to stop barking up the wrong trees. Teach yourself and your team to reframe, and growth and success will follow.

©2020 Thomas Wedell-Wedellsborg (P)2020 Recorded Books
Decision-Making & Problem Solving Forecasting & Strategic Planning Leadership Business Career
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Amazing insights on problems

I work in software design 'solving' problems everyday. I suspect we all have a tendency to see a problem and dive straight into solutioneering...I know I do. But this book made me take an initial step back, refine the problem using the Problem Canvas and really ask 'is this the right problem to solve'. The wasted time and resources this book could save is immeasurable, and it's a great fun listen too. I'm following it up with The Catalyst by Jonah Berger and have developed very real applicable skills to work and life problems. Most highly recommended!

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Reframe your problems

I found this book to be a pertinent reminder of how to, and not to, approach problem solving. I use the term reminder strategically since the notions that surround these principles have been with us for decades. That said, the thoughts and practical advice offered in this book are invaluable for those struggling to tackle even the most complex issues.

My only negative thought regarding this book is the narrators incessant need to imitate female dialogue, I found this to be somewhat distracting and insulting - surely their name will suffice for me to understand who is speaking or being referenced.

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1 person found this helpful