Brain Rules
12 Principles for Surviving and Thriving at Work, Home, and School
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Brain Rules
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Narrated by:
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John J. Medina
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By:
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John J. Medina
About this listen
Most of us have no idea what's really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know - such as the brain's need for physical activity to work at its best. How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget - and so important to repeat - new information? Is it true that men and women have different brains?
In Brain Rules, molecular biologist Dr. John Medina shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule - what scientists know for sure about how our brains work - and then offers transformative ideas for our daily lives.
Medina's fascinating stories and sense of humor breathe life into brain science. You'll learn why Michael Jordan was no good at baseball. You'll peer over a surgeon's shoulder as he finds, to his surprise, that we have a "Jennifer Aniston neuron". You'll meet a boy who has an amazing memory for music but can't tie his own shoes.
Visit brainrules.net/dvd to view videos mentioned in the book.
©2008 John J. Medina (P)2008 Pear PressListeners also enjoyed...
Great book
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As a corporate trainer and facilitator I found the practical tips in this book, and demonstrated throughout by the author in the way to book is written, powerful and easy to apply. For me the most useful ideas that I now apply daily are:
- People don’t pay attention to boring things. You have to grab attention, this gives you 10 minutes to get your point across and at ten minutes grab their attention again but how...
- With something emotional and relevant! The idea is to use emotionally competent stimulus every 10 minutes to grab the attention. The author does this in, often funny, visual descriptions of the scientists he references and the stories he tells. See if you can forget the story about the burglary, the trainee surgeon or the walk to nursery after listening to this book. These simple stories are burned on my memory.
I'm in the process of looking at all the training presentations I write and deliver. I was still working under the notion of 20 minute attention span and now I can see why some of my sessions are successful - those with a big enough hook and relevant stories within - and the others well they were less effective.
There is so much more goodness in this book, for example the exercise chapter provides so much motivation to get moving. I liked being able to see the author in the follow up videos (which confirmed his genuine passion and belief in his message) and the chapter summaries at brainrules.com are an excellent reminder of the main points.
Now I wonder if I can incorporate the 26 minute afternoon nap (for a 34% performance gain) into what we do?
Brilliant brain food
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Great book
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Mind.. your body!
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If you could sum up Brain Rules in three words, what would they be?
InsightfulChallenging
Clear
What did you like best about this story?
Brain Rules is extremely well written; it flows and has delightful, personal analogies to maintain its delight (and of course reinforce the point of the brain needing to regularly refocus its attention. This is an audiobook that you can dip into and out of since there are separate brain rules. Use the accompanying web materials and you have a brilliant resource for how we think. And why children can trick us!Which scene did you most enjoy?
I most enjoyed the seen with John and his son. 'Danger!' was the word quietly uttered but it wasn't heeded. Ouch!Did you have an emotional reaction to this book? Did it make you laugh or cry?
It made me smile and want even more to put the words into action.Any additional comments?
A must-listen for anyone interested in how the brain works. It should be compulsory training for psychology courses but it's so well written and so tangible for the 'person in the street' wanting to better their brain.A fabulous listen!
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