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  • Laws of UX

  • Using Psychology to Design Better Products & Services
  • By: Jon Yablonski
  • Narrated by: Jason Leikam
  • Length: 3 hrs
  • 4.5 out of 5 stars (34 ratings)

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Laws of UX

By: Jon Yablonski
Narrated by: Jason Leikam
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Summary

An understanding of psychology - specifically the psychology behind how users behave and interact with digital interfaces - is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the "blueprint" of how humans perceive and process the world around them.

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

You’ll learn:

  • How aesthetically pleasing design creates positive responses
  • The principles from psychology most useful for designers
  • How these psychology principles relate to UX heuristics
  • Predictive models including Fitts’ law, Jakob’s law, and Hick’s law
  • Ethical implications of using psychology in design
  • A framework for applying these principles
©2020 Jon Yablonski (P)2021 Upfront Books
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a bit difficult to follow

i’ve had some difficulty following this because of the monotonous nature of the narrator’s approach which made me zone out several times. on the other hand, weirdly, at times he emphasizes words with a peculiar pronunciation or maybe it’s the audio editing that makes it pop too much. which is a pity because i enjoyed the content i followed. the only certain thing i’m left with after listening to this book is the need to read the book myself because i know of the points of the interest it contains . not a good experience to pay for something twice :(

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